Local Talent Teams Up with Nathan Carter for Festive Carpool Fun

This past Christmas, Lough Erne Resort treated viewers to a delightful social media series, putting a festive spin on the much-loved carpool karaoke format. This feel-good video series proved to be a massive hit, quickly surpassing an impressive 1.5 million views across the Resort’s social media channels.

At the heart of the series was Lough Erne Resort’s Brand Ambassador, country music star Nathan Carter, who was joined by five other exceptionally talented individuals. Together, they shared joyful sing-alongs of traditional Christmas favourites while cruising around the Resort’s picturesque 600-acre private peninsula in the stunning Fermanagh Lakelands.

The star-studded line-up joining Nathan for these festive rides included singer-songwriter Malachi Cush, former The Voice star and Eurovision contestant Brooke Scullion, award-winning beauty influencer Emma Kearney, makeup artist, influencer and podcaster Olivia McVeigh, and Ireland’s very own queen of country music, Philomena Begley.

This engaging series was created as part of the Resort’s 'Surprise & Delight' seasonal campaign. Jonathan Gallagher, Director of Marketing, shared that the aim was to genuinely surprise and delight their audience, using carpool karaoke as the perfect platform to create moments of joy, connection, and a touch of magic during the festive season. The campaign successfully offered a more personal glimpse into these much-loved personalities, resonating strongly with viewers across the community.

If you missed out on the festive fun, the full series is still available to watch and enjoy across Lough Erne Resort’s Instagram and Facebook channels.